2014 ESI Winner

Living Goods

Living Goods is a fantastic social venture that empowers the poor in Africa through networks of ‘Avon-like’ micro-entrepreneurs who go door-to-door teaching families how to improve their health and wealth while selling a broad assortment of affordable, life-changing products (e.g. soaps, fortified foods, cook stoves, solar lamps, etc.). These networks of franchised micro-entrepreneurs leverage Living Goods’ brand, buying power and marketing tools, combining the best practices from the worlds of micro-enterprise, franchising and public health to improve the lives of the world’s poor.

Chuck Slaughter, Living Goods’ founder and CEO, gave the ESI Lecture and accepted the award Living Goods’ behalf.