Tag Archives: marketing

CASE is Hiring: Writer & Marketing Coordinator

Do you have a desire to make an impact on the world through written and digital content? CASE is currently accepting applications for a Writer & Marketing Coordinator. What Does the Writer & Marketing Coordinator Do? Our Writer & Marketing …

Marketing Professional Services

By Philip Kotler, Thomas Hayes and Paul N. Bloom In this thoroughly revised and updated resource, the authors make complex professional marketing concepts easy to grasp and ready to put into action. Beginning with an in-depth look at the role …

Handbook of Marketing and Society

Edited by Paul N. Bloom and Gregory T. Gundlach Handbook of Marketing and Society presents the first comprehensive, in-depth examination of scholarly research on how marketing effects the welfare of society. Drawing on the talents of an outstanding team of …