Rick Larrick, Fuqua School of Business professor and faculty director of EDGE, has put much of his time and energy into helping people better understand how much energy they use. He has worked on many projects, but the most recent project that Larrick and his coworkers have taken on is to create a new way of explaining energy consumption. His work titled “Designing Better Energy Metrics for Consumers” was published in the journal Behavioral Science and Policy.
Fuqua recently asked Rick about his research and why we should be thinking differently about energy use. Read more
- Rick Larrick bio
- Video: Designing better energy metrics for consumers
- Capturing the energy efficiency opportunity